> ## Documentation Index
> Fetch the complete documentation index at: https://docs.sapt.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Connect Google Business Profile

> Connect your Google Business Profile to read and answer Google reviews, keep your hours right and see how people find your listing, on the web or your phone.

Connect your Google listing and you can answer reviews and fix your hours without opening Google.

## What you get

* **Reviews**: read every Google review and reply, on the web or on your phone. Sapt checks for new reviews every 15 minutes.
* **Hours**: change your opening hours and holiday hours on Google.
* **Your listing**: edit your category, address, phone, website, description, photos and services.
* **How people find you**: how often Google showed your listing, and how many people called, asked for directions or visited your website.
* **Workflows**: start one when a **New Google review** comes in, and **Reply to the Google review** automatically.
* **Your website**: your Sapt website uses your hours, address and reviews.

## Before you start

You need the Google account that is an owner or manager of your Business Profile. Not sure which one? On Google, check [who has access to your profile](https://support.google.com/business/answer/9272778).

## Connect Google Business Profile

<Tabs>
  <Tab title="On the web">
    <Steps>
      <Step title="Open Google in Sapt">
        In the sidebar, click **Performance**, then **Google**. You can also go to **Project Settings**, **Connected apps** and click **Connect** on Google Business Profile.
      </Step>

      <Step title="Click Connect with Google">
        On the Connected apps page, the button says **Connect**. A Google window opens.

        <Frame>
          <img src="https://mintcdn.com/sapt/xBY44wtgTzA0SZof/docs/mintlify/images/integrations/google-business-profile.webp?fit=max&auto=format&n=xBY44wtgTzA0SZof&q=85&s=07912bb0751cb87a3593d779b79749de" alt="The Google Business Profile page in Connected apps, not connected yet, with Send to client, Import and Connect" width="1326" height="370" data-path="docs/mintlify/images/integrations/google-business-profile.webp" />
        </Frame>
      </Step>

      <Step title="Choose the account that manages your listing">
        Pick the Google account, then allow what Google asks:

        * **Manage your Business Profile on Google**, so Sapt can read reviews, post your replies and edit your listing.
        * Your name and email address, so Sapt knows which account is connected.

        The window says **Account Connected** and closes. Your locations show under **Profile**.
      </Step>
    </Steps>
  </Tab>

  <Tab title="On your phone">
    <Steps>
      <Step title="Open Growth">
        Tap **Growth**. Under **Reviews**, tap **Connect Google**. New shops can also tap **Connect Google** on **Today**.
      </Step>

      <Step title="Choose the account that manages your listing">
        Google opens. Pick the Google account and allow what it asks: managing your Business Profile, and your name and email address.
      </Step>

      <Step title="Check your listing">
        Back in Sapt, you see **Connected** and your listing's name. Tap **Done**. Your Google reviews now show under **Reviews** on **Growth**. Tap **Reply** to answer one.

        <Frame>
          <img className="shot-phone" src="https://mintcdn.com/sapt/uTSH2FdHG3EzpkYv/docs/mintlify/images/phone/growth.webp?fit=max&auto=format&n=uTSH2FdHG3EzpkYv&q=85&s=c5fb9af1947b28e770ea52e1eeab7bfb" alt="The Growth tab on a phone after connecting: the Google rating, how many reviews need a reply, and two reviews marked Needs a reply with a Reply button" width="780" height="1688" data-path="docs/mintlify/images/phone/growth.webp" />
        </Frame>
      </Step>
    </Steps>
  </Tab>
</Tabs>

<Tip>
  Setting this up for a client? On the Google Business Profile page, click **Send to client** and send them the link. See [Connect a client's account](/docs/mintlify/integrations/overview#connect-a-clients-account).
</Tip>

## Where to use it

* **Reviews**: on the web, **Performance**, **Google**, **Reviews**. On your phone, **Growth**.
* **Hours and listing**: on the web, **Google**, **Profile**. On your phone, **Shop**, **Front desk**, **Google hours**.
* **How people find you**: **Google**, **Search**.
* **Weekly review digest**: **Google**, **Connections**, **Create digest workflow**.

## What Sapt does and does not do

* Replies you send post on Google, in public, as your business.
* Changes to your hours or listing go to Google. They can take a few minutes to show.
* Sapt changes your listing or posts a reply only when someone on your team does it, or a workflow you turned on does it.

## If something looks wrong

* **The tile says Needs setup, or your phone says Google did not connect.** The account you picked doesn't manage a listing, or you didn't allow access. Connect again with the account that manages your listing, and allow everything.
* **A new location is missing.** On the Google Business Profile page, click **Refresh accounts**.

## Disconnect

On the web, open **Google**, click **Connections**, and click **Disconnect** on **Google Business Profile**. Your synced locations are removed from Sapt. Your listing on Google stays as it is, and you can connect again any time.

## Keep going

<CardGroup cols={2}>
  <Card title="Google Analytics and Search Console" icon="https://mintcdn.com/sapt/xBY44wtgTzA0SZof/docs/mintlify/images/logos/google-analytics.svg?fit=max&auto=format&n=xBY44wtgTzA0SZof&q=85&s=11c3fe276188cadad781b0eda9832824" href="/docs/mintlify/integrations/google-analytics" width="200" height="200" data-path="docs/mintlify/images/logos/google-analytics.svg">
    See what people search on Google to find you.
  </Card>

  <Card title="Ready-made workflows" icon="bolt" href="/docs/mintlify/automations/recipes">
    Ask for reviews and answer new ones.
  </Card>
</CardGroup>


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